Algorand Launches Algoland: A 13-Week Onchain Questing Campaign
The Algorand Foundation is excited to introduce Algoland, a 13-week onchain questing campaign designed to enhance ecosystem growth by guiding users through its leading DApps with engaging gamified challenges and a pool of enticing prizes.
For any blockchain ecosystem, growth is reliant on a dynamic cycle: developers create compelling applications, which draw in active users, whose presence then encourages more developers to innovate.
Breaking into this cycle presents one of the biggest hurdles in Web3, as users often face challenges in finding the finest decentralized applications (DApps), while builders struggle to attract a significant user base.
Get Ready for Algoland
To address this challenge and ignite its ecosystem flywheel, Algorand, a layer-1 blockchain, is launching Algoland. This campaign runs from Sept. 22 to Dec. 29, turning onchain activity into an engaging game. The primary aim is to expand the Algorand ecosystem by highlighting its strengths to Web3 users, such as outstanding user experience, zero congestion, and instantaneous finality.
Participating is straightforward. Users need to connect their wallet, join the campaign, and start completing quests. Each week will present a new “Challenge” focused on a specific theme, including DeFi or gaming.
To fulfill a Challenge, users must complete a series of onchain “Quests” — individual tasks like swapping a token or minting an NFT. Points are earned for completing quests and will accumulate throughout the campaign, enhancing eligibility for grand prizes.
Weekly prizes will be granted to users who complete all of that week’s Quests and collect their NFT badge. These prizes are varied and unique, featuring opportunities like a free trip to Devconnect, a 3D printer, and even a tattoo.
Algorand is transitioning to the US, but first, we’re making a stop in Algoland, with 13 weeks dedicated to bringing users on-chain and showcasing the capabilities of a real blockchain.
On Jan. 4, 2026, three grand prizes will be presented to participants who have gathered points over the campaign. The major prizes include:
- A vacation for two to a destination of the winner’s choosing, complete with round-trip flights and a 5-night hotel stay, booked with ALGO via Travala.
Users can also gain additional points by inviting friends through a referral link, boosting the chances of winning a grand prize for both themselves and their friends.
Every week of the Algoland campaign will focus on a different theme, showcasing the diverse offerings of the Algorand ecosystem. Here’s a preview of the first four weeks of Algoland:
- Set Up Week (Sept. 22-28) – 1,000 ALGO to five winners
Algoland is a strategic initiative designed as a guided exploration of a thriving digital ecosystem. By gamifying onchain activity, Algorand is creating an enjoyable and rewarding way for users to discover new applications while assisting developers in attracting the engaged community they need for sustainable development.
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